Everything Everywhere will stop signing up new corporate customers for its T-Mobile brand, concentrating instead on the Orange brand.
The company, formed from the merger of T-Mobile and Orange’s UK operations and officially launched on 1 July, issued a statement on Monday in which it provided some details about its business-to-business plans. These include de-emphasising T-Mobile as a brand for large companies, although existing contracts will be honoured and even made renewable.